5.2.5 project
Project overview -
I am proposing an animation that takes my type specimen project further, exploring how typefaces can shapeshift with different tools, and I will try to use the childlike quality of the type to animate a fun, experimental design. My idea is to take the pages of the type specimen to turn into scanned drawings of the typography or create a fun interactive animation for young children learning to read.
Visual evidence


Taking my previous work in 5.1 that focused on showing the personality of the typeface in a specimen document towards a more interactive idea for children to read.
I thought visually it would be more interesting to explore vivid colour pallets that engage children but also coincided with the childlike sense of wonder in the story.
Sketches of ideas:


My idea was to take my old type specimen and create an interactive animation - I used after effects to experiment with how to bring this to life - I thought this would give me the precision of the exact typeface but also give me enough freedom to create a complex animation
experimenting with moving the typeface in a way that organically fits the type
Technical Requrements
I would need to learn more on adobe after effects for the different animation techniques to grasp the concept further. I would also look into making the typeface into a more written looking aesthetic to create a nostalgic feel to it.
Necessary research - looking into old tv shows for children/illustrated childrens books for inspiration and to find what works and what doesn't. My main idea was to create a stylistic and fun animation such as Charlie and Lola - it uses the main typeface in a playful way and includes character design but in particular the illustrations illuminate the typeface.

I then researched into which colours would be most engaging for children learning to read and to my intended audience - from research the earliest age is around 5 years old and this led me to pastel colour pallets

The idea is to make reading fun through visual learning - a fun animation with interactive typography that also incorporates different illustrations for a fun environment.