4X6 Project

I love how branding which I did in Level 4 can be expanded in motion with its elements. That is the reason why I chose "System Expansion" and "Animation" for my 4X6

Back to my branding project in Level 4, I didn't have a chance to play in motion with the elements. Although there had some animations when I'm making the app on Figma, I few it was not enough for transfer the potential of playful of the branding.

There are just small elements but I believe it brings a most joyful of branding, and by using animation. It can convey more curiousity from customers.

Then I use After Effect to build each of animation.

I used trim path to make a moving effect, then. make the chopstick track follow by it. And here is a result.

The same with mascot logo, I just used simple animation such as scale and rotation but it gave me a good video:

I know sometimes we just need simple makes perfect, I i would love just have very simple animation for the branding logo but it makes more joyful and lively.